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Annual Bridging the Gap Conference: Trends in Marketing
Start Date: 4/17/2015Start Time: 8:15 AM
End Date: 4/17/2015End Time: 4:00 PM

Event Description:
The theme of this year's 5th Annual Bridging the Gap conference is 'Trends in Marketing' and will include topics that cover current Marketing practices, ranging from native advertising, to social media, to the integration of traditional advertising with digital platforms. In addition to discussing cool Marketing ideas, this event aims to bridge the gap between academia and real world practices, thereby strengthening the connection between frameworks taught in business schools, particularly Marketing programs, and practical applications being used in business.
Matt Kojalo,
VP, Ad Tech Solutions, Skyhook Wireless
Aaron Kutylo
, EVP Business Development, Kixer
Andrew Graff
, CEO, Allen &Gerritsen

KEYNOTE Speakers:
Marty Donohue, 
Partner/Creative Director
Tim Foley, 
Partner/Creative Director, Full Contact Advertising

Kim Ring,
President, Ring Communications
Anna Plotnikova, Platform Media Manager, Hill Holiday

Nicole Falvey,
Digital Project Manager, Havas Media

Alumni Networking:

Paul Scmitt,
Senior Consultant, Smartbug Media
Kate Hassey
, Baush&Lomb
Mary Mallard, Social Media& Community Manager, Grasshoper 

Nicole Falvey,
 Digital Project Manager, Havas Media
Anna Plotnikova
, Platform Media Manager, Hill Holiday
Olga Panagopoulos,
Marketing Manager, Allen & Gerritsen
Larry Jefski, Marketing Consultant, Innovative Marketing Resources

Proceeds from ticket sales will go towards a student scholarship.

More information and registration.
Location Information:
Boston Campus - Sargent Hall  (View Map)
120 Tremont Street
Boston, MA 02108
Room: Function Room, 1st floor
Contact Information:
Name: Shannon Conley
Phone: 617-573-8651
Intended Audience:
  • Alumni
  • Faculty
  • General Public
  • Graduate Students
  • Undergraduate Students
  • Sponsor(s):
  • Suffolk University Law School

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